Advertising and consumer spending among the middle classes expanded rapidly in the mid 19th century. One of the many ways of appealing to new shoppers was packaging, and biscuit tins were a very discreet form of advertisement. Their appeal lies in the artistic quality and detail of their decoration, serving as travel guide and souvenir, educational aid and plaything. This book provides a fascinating introduction to biscuit tins, covering design, decorative techniques, and the companies who made and sold them. The wide variety of biscuit tins is displayed in both full-color and black and white photos will aid in identification of these collectible items. This book is an in-depth look at a beautiful and discreet form of advertisement that will be of great interest to both collectors and enthusiasts.